CLIENT
Old PalROLE / SERVICES
Brand Content DesignerPARTNER
LandABOUT
With the creative direction of reputable Texas-based design studio, Land, we led all editorial, social and select print assets for leading cannabis brand, Old Pal.With the brand mantra “It’s just weed, man”, the brand creative leans heavily into the liberty and non-conformity that used to lead the cannabis industry. Pre-regulation, pre-vape, pre-tax.